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Winc is a unique winery in that they make over 100 individual SKUs of wine from around the country at a range of price points. On top of that, their direct-to-consumer first model and mass utilization of Digital marketing mixed with a heavy dose of customer feedback have enabled them to continue to craft wines that their audience is looking for. With a 684% increase in new member sign-ups between March 15 2020 and March 28 2020 and an 80% increase in revenue in March over February, the company is seeing some incredible growth.
Previous to founding and growing Winc with his partners, Brian founded successful finance and fashion startups. Additionally, he created the wine program for the tech-enabled Clo Wine in New York and founded the millennial cult brand Jolie Folle rosé.
Before we get into the show, I want to say that if you receive an ounce of value from this labor of love podcast that I publish every Monday, and whether this is your first episode, or you’ve been listening for a while now, I want to say thank you that it truly means the world to me that you listen, but also to ask for you to leave a review on your favorite podcasting app, whether that’s Apple Podcasts, Spotify, Google Podcasts, whatever your favorite is, please leave a review to share with the world the value that you get, why you love it, or how I can improve.
In this episode we mention…
Winc
Jackson Hole Wine Company
Keith Goldston, MS
Clos wine bar
Summer Water Rosé
Folly of the Beast Pinot Noir
Pretty Young Thing Pet Nat Rosé
Field Theory Albarino
Winc Shares
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