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In this episode with Nick and Ed, we dig into the story of Vine Connections, how it got started with a trip to Argentina, and they paint a picture of what they found down there in the early ’90’s. We then get into the business side of things, like what is their process of selecting wineries to work with in their portfolio, which is very small consisting of wines and sake from Argentina, Chile, Japan, and California. Then how do they approach marketing a new wine or sake to the market, what the pillars are that set the standard of how they do business, and how they work with producers like Chad Melville, who is relatively well known in the industry, but outside of the industry, many people have never heard of him and the Santa Rita Hills.
In this episode, we dig into a lot! We chat about how Chad got into wI really enjoyed chatting with Nick & Ed. I learned so much about importing wine, marketing a new product, and gained insight to the culture of a great wine company.
In this episode we mention…
North Berkeley Wine Company
Passport Wine Club
Bushido Way of the Warrior Sake
Santa Rita Hills
Bordelet Pear Cider
1964 Lopez de Heredia Blanco
Casarena Owens Vineyard Cabernet Sauvignon
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